Milan, 15 May (LaPresse) – LVMH Moët Hennessy Louis Vuitton and WHP Global, a leading brand management company, announced today that they have reached a definitive agreement for the acquisition of the Marc Jacobs brand from LVMH. The announcement was made in a statement. Since acquiring a majority stake in Marc Jacobs in 1997, LVMH has long been “a loyal partner to the brand”. Throughout this partnership, which has lasted for almost 30 years, LVMH has provided “the strategic support and resources necessary to build, together with Marc Jacobs, its global presence and cultural relevance”. This period of collaboration – LVMH emphasises – has seen “the launch of some of the brand’s most iconic and commercially successful products across various categories. These achievements are a direct reflection of the extraordinary dedication and innovative spirit of the entire Marc Jacobs team, whose contribution has been invaluable from the very beginning”.
Fashion: LVMH sells Marc Jacobs brand to WHP Global
Milan, 15 May (LaPresse) – LVMH Moët Hennessy Louis Vuitton and WHP Global, a leading brand management company, announced today that they have reached a definitive agreement for the acquisition of the Marc Jacobs brand from LVMH. The announcement was made in a statement. Since acquiring a majority stake in Marc Jacobs in 1997, LVMH has long been “a loyal partner to the brand”. Throughout this partnership, which has lasted for almost 30 years, LVMH has provided “the strategic support and resources necessary to build, together with Marc Jacobs, its global presence and cultural relevance”. This period of collaboration – LVMH emphasises – has seen “the launch of some of the brand’s most iconic and commercially successful products across various categories. These achievements are a direct reflection of the extraordinary dedication and innovative spirit of the entire Marc Jacobs team, whose contribution has been invaluable from the very beginning”.
