Milan-Cortina: Malagò, opening ceremony at San Siro adds value to the Games

Milan, 16 October (LaPresse) – ‘When presenting the bid, one of the added values was having the opening ceremony in Milan and in a stadium like San Siro. This puts us in a position to make ourselves known to the world with over 2 billion people connected to television, which is incredible publicity for our country.’ These were the words of Giovanni Malagò, president of the Milano-Cortina Foundation, during the presentation at San Siro of the concept for the opening ceremony of the 2026 Winter Olympic Games. ‘When we then thought of holding the closing ceremony at the Arena di Verona, the oldest functioning stadium in the world, those responsible for awarding the Games decided to go there because “when will we ever get another chance like this”,’ he added.